This post is sponsored by S.W. Basics, a skincare company that believes “simplicity is the essence of awesome.”In my book, I’ve written a bit about the idea that in the quest for simplicity, it’s important to find your allies. That means surrounding yourself by people who support your quest to simplify, but sometimes it also means seeking out people who have done the heavy-lifting so that you don’t have to. Instead of standing solo in the pharmacy, for instance, growing increasingly bewildered in the face of greenwashed labels, it’s nice to be able to turn to a trusted source that’s making skincare products with your safety and sanity in mind.
S.W. Basics is this kind of ally. Their entire company is based on the premise that fewer ingredients isn’t just better, “it’s everything.” And in fact, all of their products have just five ingredients or less.
Fewer ingredients means potent, hardworking products, no need for fillers or preservatives, and an ability to source fair trade, organic, and small-farm grown ingredients. Bottom line: S.W. Basics products are actually as simple as they claim to be.
Fewer ingredients means potent, hardworking products, no need for fillers or preservatives, and an ability to source fair trade, organic, and small-farm grown ingredients. Bottom line: S.W. Basics products are actually as simple as they claim to be.
Now, with the launch of the S.W. Basics DIY Essentials line, they’ve taken simplicity one step further. The new line boasts nine single-ingredient products sourced with the goal of allowing the users to take even greater control over their skincare. The products—Lavender Hydrosol, Rosewater Spray, Witch Hazel Distillate, Tea Tree Essential Oil, Lavender Essential Oil, Sea Salt, Aloe Vera Powder, Shea Butter, and Jojoba Oil—can be combined together and with other ingredients that you likely have readily on hand at home, for a 100% personalized skincare regime.
Lavender Hydrosol + Rosewater Spray = Hydrating and Calming Facial Spray
The ability to take things into your own hands make the products near endlessly versatile: Aloe Vera Powder + Tea Tree Essential Oil + Water = Skin-Clearing Mask; Jojoba Oil + Tea Tree Essential Oil = Moisturizing and Skin-Clearing Facial Serum. Don’t have particular trouble with clear skin? Swap in Lavender Essential Oil instead.
If the DIY approach isn’t really your thing, S.W. Basics has all of the usual suspects of cleanser, toner, moisturizer, makeup remover, etc., engineered with the same simple philosophy: less is more.
If you’re in the mood to take back your skincare regime, you’re in luck: RMTL readers can save 15% off all orders now through January 31, 2016 with the code TEALEAVES.
PS. If you’re just wading into the world of natural skincare for the first time, S.W. Basics founder, Adina Grigore’s, book Skin Cleanse is a real gem. She cuts right through the gunk—literal and figurative—of the beauty industry and talks about skincare in a way that’s approachable, comprehensible, and funny. Even better, the book is filled with DIY recipes for customizing your beauty routine. Highly, highly recommended.
This post was sponsored by S.W. Basics. Thanks so much for supporting the brands that support Reading My Tea Leaves.
6 Comments
I love natural products and those look amazing!
It’s regimen 🙂
Often! But regime is also correct!
I’m British and we say ‘regime’ so Erin is correct 🙂
Can you put how many measured parts to each product? Like a recipe?
What kind of ratios do they recommend for ingredients in DIY toners?
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